20x optical zoom lens with Intelligent Digital Zoom boosting range to approx.40x zoom
FinePix F800EXR
Easy sharing of high quality images with Wireless Image Transfer
July 25, 2012
FUJIFILM Corporation (President: Shigehiro Nakajima) will launch the FinePix F800EXR, a compact digital camera equipped with a Fujinon 20x optical zoom lens (25-500mm*), and a 16 megapixel BSI (Back Side Illuminated) EXR CMOS sensor. The FinePix F800EXR offers the ability to transfer high quality images directly to smartphones and tablets**, enabling users to post photos to Facebook and other social networking sites quickly. In addition, the FinePix F800EXR features a new Advanced Filter that lets users get even more creative with their photography.
EXR CMOS and Long zoom — Great picture made easy

With its advanced Fujinon 20x optical zoom lens, 25-500mm equivalent*, the FinePix F800EXR is a long-zoom digital camera that can capture clearly defined images even at a 40x zoom range. It combines its 20x optical zoom with Intelligent Digital Zoom, offering optimum image processing to counteract the image degradation that traditionally occurred when digital zooms were employed.
The FinePix F800EXR's 16 megapixel EXR-CMOS sensor features Fujifilm's proprietary EXR technology***. Its intelligent EXR AUTO function automatically selects the optimum shooting mode from 103 patterns, dependent to the demands of the scene being shot, guaranteeing beautifully captured scenes with the highest image quality possible.
Superb build quality and finish

The FinePix F800EXR has also been given additional enhancements over its predecessor, making it even better to use. The FinePix F800EXR has been optimized for faster start-up. Turn the power ON and they are ready to shoot in only 1.5 sec. In addition, shot-to-shot take very short time (minimum 0.8 sec.).The AF speed has been as little as 0.16 sec, helping users lock onto their subjects in a flash.
Share the everyday event with easy and speedy "Wireless Image Transfer" to social media networks

Wireless Image Transfer facilitates sending photos from the FinePix F800EXR to smartphones and tablets quickly and simply. Once users have downloaded the dedicated "FUJIFILM Photo Receiver"(free of charge), to their smartphones and tablets, they can easily transfer the photos from the camera to the smartphone or tablet without going through the trouble of entering passwords. Up to 30 images can be sent in a single transmission, and users can share their photos online on Facebook and other social networking sites anytime, anywhere, without having to worry about accessing Wi-Fi hotspots.
By downloading the "FUJIFILM Camera Application"(free of charge), the FinePix F800EXR is able to record the user's current location data by sending the tablet/smartphone's location data (latitude and longitude) and displaying it on the LCD monitor of the camera. Users can also send that image to their smartphones and tablets to display the location it was shot at on general map applications. With a database of approximately 1 million landmarks worldwide, users can enjoy various functions, such as Landmark Navigator which displays the distance to a nearby landmark in the direction the camera is faced towards, and Photo Navigation which displays the distance from the photographer's present location to the place where a tagged photo was taken.
Advanced Filter offers users additional artistic finishes

A new Advanced Filter on the FinePix F800EXR offers the user additional creative expression with six artistic special effects. These all allow you to compose photos and view the filters' special effects on the LCD screen.
POP COLOR: Emphasizes contrast and color saturation.
HIGH-KEY: Emphasizes brightness and reduce contrast for lightening tone reproduction.
TOY CAMERA: Create shaded borders as taken by toy cameras (nostalgic effect).
MINIATURE: Create top and bottom blur for diorama effect.
DYNAMIC TONE: Create fantasy effect by dynamically-modulated tone reproduction.
PART COLOR: Retain selected original color and other areas change to monochrome. Colors can be selected from red, yellow, green, blue, orange and purple for dramatic effect!
High-definition and ergonomics design

With optimum usability in mind, the FinePix F800EXR black and red model have a rubber coating*4 which gives the camera a premium quality feel. The champagne gold and white models have a smooth pearlescent finish. And those non-slip grip and tilted shutter offer better handling and additional stability when using the full 20x zoom.
The FinePix F800EXR will be available in four colors (Black, Champagne Gold, Red and White).
* 35mm film equivalent
** Android™ smartphone/ tablet, iPhone™/iPad™
*** Fujifilm's proprietary technology that has the ability to switch between three sensor modes (High Sensitivity / Low Noise mode (SN); Dynamic Range mode (DR); High Resolution mode (HR)) according to the requirements of the scene being shot.
*4 Excluding white and champagne gold.
Fujifilm FinePix F800EXR key features

High quality Fujinon 20x optical zoom covering 25-500mm with Intelligent Digital Zoom boosting range to approx.40x.
16 mega-pixel EXR CMOS sensor
3.0-inch LCD with 460,000 dots and Monitor Sunlight Mode
Wireless Image Transfer
Advanced Filter
Full HD movies (1920x1080 pixels) with a Automatic Scene Selection
RAW file capture
Motion Panorama 360
Film Simulation mode
Multiple Exposure mode