MELVILLE, N.Y., September 5, 2018 – Canon
U.S.A. Inc., a leader in digital imaging solutions, today announced the next revolution
in the company’s long history of innovative and award-winning camera systems,
the EOS R system featuring the newly designed RF mount. Recognizing the need to
advance optical design, the Company sought to create a versatile and powerful
new system that supports all current EF, EF-S, TS-E and MP-E lensesi,
and also provides the optical advancements and engineering flexibility to build
upon for years to come.
When
Canon set forth to develop a new interchangeable lens camera system, they focused
on three core optical principles: high-image quality, high-specification
performance, and compact design. Recognizing
that optics is the foundation for any camera system, the RF mount was conceived
to open new doors in optical design. Canon’s new RF mount features the same
size diameter as the EF mount (54mm) and shorter back focus distance. This
allows for lenses to sit closer to the sensor (the focal plane) and allowed
Canon optical engineers to reimagine lens design utilizing larger rear lens
elements to produce an image on the full-frame sensor. This new optical formula
has paved the way for higher performing lenses. In addition, the Canon RF mount
features a high-speed 12-pin communication system that provides faster and more
in-depth communication between the camera and lens over existing Canon mount
systems.
The EOS R
system is designed for full, uninhibited compatibility with all existing EF,
EF-S, TS-E and MP-E lenses through the use of mount adaptersii. In addition, through the use of the optional
Drop-In Filter Mount Adapter or Control Ring Mount Adapter these lenses, in
fact, gain functionality.
“There
has never been a time in history in which visual expression has been so
prolific. Imaging, both still and video, are the communication mediums of
today’s society. Much in the same way we learned to type in the past, today’s
youth are skilled in shooting, editing, and visual storytelling in ways that
only the masters of each craft were decades ago,” said Kazuto Ogawa, president
and chief operating officer, Canon U.S.A., Inc. “Knowing this, we needed to
step back and design a system that delivers all the creative expression and
functionality today’s youth crave, now and in the years to come.”
The First in a New System: The EOS R
The new
Canon EOS R full-frame mirrorless camera features a 30.3 megapixel CMOS sensor
that is powered by the Company’s latest image processor, DIGIC 8, enabling shooting
at up to 8.0 frames per secondiii.
The new camera inherits a lot from Canon’s legacy in both EOS and Cinema EOS. Video
storytellers can capture stunning 4K UHD video up to 30fps and record in 10-bit
4:2:2 (with an external recorder). The EOS R also comes with the ability to
shoot Canon Log, providing 12 stops of dynamic range, minimal loss of detail in
shadows and highlighted areas and an increased range of choices when color
grading. Users with an existing collection of Canon lenses will be excited to
know that all EF and EF-S lens are compatible with the camera. In order to do so,
photographers and videographers can choose between using one of three new mount
adapters, each uniquely designed to meet the individual needs of the user.
The new
Canon EOS R camera features Dual Pixel CMOS Auto Focus with 5,655 manually
selectable AF pointsiv,
supporting AF at up to f/11 with a 384 zone (24x16) real-time metering system. With
f/1.2 lenses, the camera astonishingly boasts AF sensitivity in low light in as
little as EV-6. When using the RF 24-105mm F4 L IS USM lens with the EOS R, the
camera can focus in as little as 0.05 seconds with Dual Pixel CMOS AFv,
making it the fastest autofocus speed in the worldvi.
These features provide photographers and videographers with Canon’s most
advanced AF system to date. The EOS R also features a silent shutter setting
when shooting in single-shot mode; an important feature for those who need to capture imagery without
disrupting the scene. An upcoming free firmware update will enable
silent shutter in continuous shooting mode as well.
“The EOS
R system is not just a new camera or a new lens mount, it is a new design that
will allow us to produce visual tools that were previously impossible, and
allow our customers to tell their stories with greater depth, richness of
color, and creative flexibility, in optically stunning ways.” states Kazuto
Ogawa
Thoughts From the First Users
“I think every camera
system has its place and it’s all about having the right tool for the job,” reported acclaimed outdoor
photographer and Canon Explorer of Light Jimmy Chin. “The new EOS R
system for me in particular is very useful for the kind of shooting that I do
in the mountains, where I need to worry about the size and weight. Having the option to use the new RF lenses or
the EF lenses is really great.”
“I
was instantly impressed with how quickly the EOS R was able to focus,” remarked
celebrated fashion photographer and Canon Explorer of Light Lindsay Adler.
“Whether my subject was moving or I was shooting in near-complete darkness, I
had no problem getting tack-sharp focus in every shot. It was a relief to know my gear wasn’t going
to hold me back from executing my vision, but instead it would really help me
to execute this vision.”
“For us, it's all about getting the
shot no one else can get, and a lot of this has to do with the camera,” says
Devin Graham, director and filmmaker behind YouTube’s DevinSuperTramp. “The new
EOS R will become one of our main cameras. It has a very small footprint,
yet is able to create amazing images. As for the lenses, the new RF 28-70mm F2
has just become one of my all-time favorites. I’ll be bringing it on
every project.”
Conveniently placed just to the right of the
EVF, Canon has introduced a new Multi-Function Bar that will allows users to
more easily access their customizable settings, such as AF, ISO and White Balance.
Users will have the option to either slide or tap the bar to gain access to the
settings and adjust on-the-go as they deem necessary depending on each
particular shooting situation.
Answering the demand for enhanced mobile
editing of RAW image files, Canon is also announcing a new application, Digital
Photo Professional Express (DPP Express). In combination with an updated Canon
Camera Connect App, DPP Express enables users to send, view, edit and process
CR3 RAW files on their iPadvii.
A free download of the app will be
available October 2018.
Additional
noteworthy features of the EOS R Camera include:
- RF Mount
Compatible with RF Lenses and EF/EF-S Lenses
- Built-in
EVF with 3.69 Million Dots, Vari-angle Touchscreen LCD and Dot-matrix LCD Panel
- ISO range
of 100-40,000, expandable to 102,400
- USB 3.1
in-camera charging support
- Built-in Bluetooth and Wi-Fi® providing easy sharing to
compatible smart devices and social media sites
- Single
UHS-II SD card slot
- CR3(RAW/C-RAW)
and Dual Pixel RAW Support
- Dust and
weather resistant
Availability and
Pricing
The Canon EOS R full-frame mirrorless camera is scheduled to be available
in October 2018 for an estimated retail price of $2299* for the body only. It
will also be sold as a body-and-lens kit with the new RF
24-105mm F4 L IS USM lens for $3399*.
To learn
more about this system, including in-depth educational tutorials, please visit
usa.canon.com/eosrsystem.
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $36 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2017† and is one of Fortune Magazine's World's Most Admired Companies in 2018. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based service and support for all of the products it distributes in the United States. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.
# # #
†Based on weekly patent counts issued by
United States Patent and Trademark Office.
i When attaching an EF-S lens via any of Canon’s new R-series
mount adapters, the new EOS R automatically switches to APS-C crop mode.
ii When attaching an EF-S lens via any of Canon’s new R-series
mount adapters, the new EOS R automatically switches to APS-C crop mode.
iii Continuous shooting speed may vary depending on the shutter speed, the
aperture, the lens being used, the battery charge and various camera settings.
iv Available AF points may decrease when shooting with AF
cropping or in movie mode, or depending on camera settings or lens attached.
v Based on results of AF speed tests in accordance with CIPA
guidelines. Results may vary depending on shooting conditions and lens in use.
Relies on internal measurement method.
- Brightness at time of
distance measurement: EV12(regular temperature, ISO 100)
- Shooting mode: M
- Lens in use: RF 24-105mm
F4 L IS USM, with focal distance of 24mm and live-view mode on(with manual shutter
button operation
- AF mode: Live
single-point AF(central) and AF operation: One-shot AF
vi Among interchangeable lens digital mirrorless
cameras incorporating 35mm full frame equivalent image sensors with
phase-difference detection AF on the image plane and contrast detection AF,
available in the market as of September 5th, 2018 (Based on Canon's Research).
vii Compatible with iPad
models utilizing iOS 11 or later and equipped with at least 2GB of onboard
RAM—specifically, iPad Pro (all models), iPad (5th generation), iPad (6th
generation), iPad mini 4 and iPad Air 2.
*Availability,
prices and specifications are subject to change without notice. Actual prices
are set by individual dealers and may vary.